Contact Management

contact management

What CEOs Should Know about CRM (Part 1 of 4)

By Craig Klein ⋅ November 29, 2012 ⋅ Post a comment

Get Your Best Sales People to Love CRM Front-line sales people are known for resisting new software. The best system can be rendered pretty well worthless if you can’t get the users to adopt it. That is why the best CRM software is designed by sales people…for sales people. Far beyond the needs of the [...]

Sales Force Automation – 15 Years in the Making

By Craig Klein ⋅ December 22, 2011 ⋅ Post a comment

If you’ve been in the sales game for a decade or more, you’ve seen a tremendous amount of change in the technology area. Remember ACT! Contact Management Software? Goldmine? These early sales contact management solutions dominated the market and virtually every sales person alive during the late 80′s and early 90′s had their hands on [...]

Should Small Businesses Care About CRM?

By Craig Klein ⋅ October 17, 2011 ⋅ One comment

As a small business owner, you’ve got a lot on your plate. In fact, you’ve likely had to learn how to act as a jack of all trades. Because you’re already juggling so many responsibilities, do you really need to care about CRM? Absolutely! Regardless of the size of your business, your goal is to [...]

Can CRM Help Businesses When Times are Tough?

By Craig Klein ⋅ October 3, 2011 ⋅ Post a comment

When the economy is in one of its all too frequent slumps, should your business even focus on CRM? Is worrying about CRM simply something that’s going to deplete even more of your limited resources? While you may have no choice other than eliminating certain aspects of your business during downtimes, that shouldn’t be the [...]

Big Advantages You Have as a Small Business

By Craig Klein ⋅ September 29, 2011 ⋅ Post a comment

Are you concerned that customers aren’t going to take you seriously because you’re not a massive corporation? Do you think you need to take steps to make your business look larger and more professional? While these are common concerns among small business owners, in reality they’re not things you need to worry about. In fact, [...]

5 Reasons Your CRM is Failing

By Craig Klein ⋅ August 31, 2011 ⋅ Post a comment

Instead of giving you a leg up against your competitors, is your CRM actually holding you back? If you feel like your CRM is letting your company down, here are five of the most common reasons why this may be happening: You Don’t Have Strategic Goals in Place A quality CRM can unlock your company’s [...]