lead management
6 Easy Steps to Quality Sales Leads and Sales Growth
I was honored to appear on the recent teleseminar as part of the Content to Cash campaign, with Kate Frank. We discussed how any business can build a system that generates highly qualified sales leads and build their business affordably. Listen to the audio recording here - CRM-Email-Marketing-Content-to-Cash You can also download our original ebook, “Build [...]
What CEOs Should Know about CRM (Part 1 of 4)
Get Your Best Sales People to Love CRM Front-line sales people are known for resisting new software. The best system can be rendered pretty well worthless if you can’t get the users to adopt it. That is why the best CRM software is designed by sales people…for sales people. Far beyond the needs of the [...]
How To Build An Effective Email Marketing List
Keys to Building an Effective Email Marketing List Email marketing lists are a tricky, yet powerful tool that many small businesses and large corporations are using to increase customer loyalty and drive sales. However, creating a good email marketing list isn’t as easy as it seems. There’s much risk and high cost in buying 3rd [...]
From Email Newsletters to Email Marketing that Drives Sales
Email Newsletters are a common first step in email marketing. Creating lead nurturing campaigns that generate sales results can be complex and overwhelming! We developed a systematic approach to segmenting your market, developing emails and content for your target customers and building campaigns that create live leads for sales teams. In this workshop, you’ll learn [...]
CRM Software with Sales Leads Built In?!
Wow! Since launching our partnership with LeadFerret.com we’ve been extremely busy! It’s no secret that the #1 challenge in any CRM (Customer Relationship Management) implementation is getting the sales team to really use the system. And what’s the one thing every sales person in the world wants more of? OK, two things… After money, sales people [...]
Target and Reach B2B Contacts in 15 Minutes
Target and Reach B2B Contacts in 15 Minutes with LeadFerret.com and SalesNexus CRM and Email Marketing Hosted by Craig Klein, CEO of SalesNexus.com, Forest Cassidy, CEO of LeadFerret.com and Stela Cassidy, VP of Sales and Marketing for LeadFerret.com Webinar on March 29, 2012 – Watch Recording Below See how to target and reach B2B contacts [...]
Your Email Marketing Solution Can’t Do This
Email Marketing is normally used by marketers. As it should be. However, if your objective is to generate leads for your sales team, then your sales team only sees “leads” that receive the email, open it, click on the call to action and fill out the form on your landing page or reply directly to [...]
Ensure Your Company’s Success by Empowering Your Sales Team
Many companies make a big mistake when it comes to the way they handle sales. Although they take the time and energy necessary to hire top notch sales talent, they cripple these people’s ability to do well by not giving them the right tools. What’s good for a company’s sales team is good for the [...]
Creating a 1 Page Marketing Plan for 2011
SalesNexus online CRM highlighted its lead management capabilities while John Fox maps out your game plan for marketing success in 2011 – watch the recorded webinar
Search Marketing and Lead Management vs. Sales Prospecting
The reasons to consider an online marketing campaign and use lead management systems to manage and respond to those leads are compelling. Most important is the increase in sales!





