marketing

Automating Your Social Media Activities – How to Separate Right from Wrong

As a business owner, having a strong social media presence can help you increase your customer base. While the process of setting up and maintaining several profiles can be time-consuming, the good news is there are now plenty of tools that can help you automate this process. The most important thing to keep in mind [...]

Is a Hole Causing Your Sales Process to Leak?

Our focus is making it easy for you to track every component of your sales process. We ensure that information doesn’t fall through the cracks that could cost you a sale. While we make it easy to automate this process, many companies aren’t 100% sure if they’re going about sales the right way. If you’re [...]

5 Tips for Making the Most of Brochures

One of the ways our platform can help your business is by taking steps out of repetitive processes. An example we commonly use is sending out brochures. We can make it extremely easy for you to ensure you never miss out on sending one to a potential client. However, if you don’t currently use brochures [...]

Should You Use Fear as a Marketing Tool?

Recently, some marketing bloggers have advocated using fear as a marketing tool. Unlike many marketing tips that are pretty cut and dry, this one raises some significant issues: Is It Moral to Use Fear as a Marketing Tool? The first question that comes up about using fear as a marketing tool is whether or not [...]

5 Reasons Your CRM is Failing

Instead of giving you a leg up against your competitors, is your CRM actually holding you back? If you feel like your CRM is letting your company down, here are five of the most common reasons why this may be happening: You Don’t Have Strategic Goals in Place A quality CRM can unlock your company’s [...]

How Can Your Company Can Start Producing Useful Content?

In my last post, I mentioned your email marketing efforts will almost always be more successful when you offer value to your recipients. In the comments, Chris Help backed up this point. He said “On the other hand, if someone sends out emails with USEFUL CONTENT, and eventually tries to sell me a related product, [...]

Creating a 1 Page Marketing Plan for 2011

SalesNexus online CRM highlighted its lead management capabilities while John Fox maps out your game plan for marketing success in 2011 – watch the recorded webinar

8 Metrics You Must Know about Marketing, Leads and Sales

You can’t manage what you don’t measure. Its not as hard as you think to measure what matters most. Whether you’re using a fancy CRM solution with Marketing Analytics or not, you can get started today with this roadmap.

3 Ways to Measure Advertising and Marketing Return Easily

Measure what advertising is generating profits and what’s not. 3 easy ways to do it and increase sales and profits quickly.

2 Reasons What Your Sales People Tell You About Your Leads and Your Marketing is WRONG

When you need to know how your advertising and marketing are working, you ask your sales team. Learn why what they tell is wrong more often than not.