CRM Software, Email Marketing
The old school sales prospecting approach to generating leads appears to be out of fashion, especially if you read about marketing and selling online. Every blog and webinar you can find will tell you that investing in search marketing, a good website built for...
CRM Software, Lead Generation
When’s the last time you thought of Willy Loman? You know, the tragic figure in the Arthur Miller play, Death of a Salesman, that we all studied in grade school….? For millions of American children, Willy was the first impression we had of a sales...
CRM Software, Email Marketing, Lead Generation
If you run a business or manage a B2B sales team, then you’ve asked the question of yourself. Maybe you have one or two sales people that like to spend time on various social media sites and tell you they’re “prospecting”. If you’ve...
CRM Software, Email Marketing, Lead Generation
Online CRM Can be Your Success Tool…. Yes, that’s right, my claim in this article is that your business management software or online CRM (Customer Relationship Management) can be the key to success in 2011! Seriously, where I’m coming from is that...
CRM Software, Email Marketing, Marketing Automation, Sales Management
It seems that I live simultaneously in two worlds… As the CEO of an online CRM provider, I’ve made it my mission to stay on the bleeding edge of marketing and sales trends, techniques and best practices. I’ve blogged for a few years and written a...
CRM Software, Marketing Automation
The following is Part 2 of “Is Your Business Ready for a Contact Management Software Solution”. Read Part 1 Here. Organizing prospect and customer information in contact management software is important. Each individual sales person within your organization can be...