Sales Management
Accurate CRM Measures to Automate Business Growth
World famous management consultant Peter Drucker is often quoted as saying, “You can’t improve what you can’t measure.” Yet many businesses depend on forecasts and sales systems that are far from accurate. When sales data is unpredictable, business revenue is inconsistent. Inconsistent revenue is a threat to the existence of a business. Constant Shift of [...]
Are You Making this Big Customer Relationship Mistake?
The customer relationship is at the center of any successful sales strategy today. Whether the customer has found your company in a search, email campaign or any other lead generation activity, the buyers want smart, tailored and useful information that will allow them to make a good decision. Even with marketing automation, the sole purpose [...]
3 Sure-Fire Ways to have an Endless Supply of Ideal Prospects that Will Buy Your Products
We learn a lot about what grows business from our clients. They tell us every day what is working. Thankfully, they often cite the sales processes set up in their CRM as a big part of their business growth. We have accumulated these stories and developed a system for business growth that is proven to [...]
The NEW Golden Rule in Email Marketing
The old Golden Rule says, “Do unto others as you would want to have done unto you.” It sounds generous and fair. However, in today’s sales environment, it is simply not enough. Instead, you will get much farther if you follow the advice of Dr. Tony Alessandra, behavioral psychologist. He has coined the “Platinum Rule” [...]
Automate An Unfair Advantage over Your Competition
Imagine a Monday morning that starts with a simple search and a couple of mouse clicks. You take a few moments to sit back in your chair and know that your sales team is supplied with a fresh set of qualified prospects. A smile comes over your face when you think about how much easier [...]
President’s Day – Management Lessons from Lincoln and Washington
Coutesy of the Vistage blog, some great quotes and lessons from two of our greatest presidents… Washington and Lincoln on Management: “My observation is that whenever one person is found adequate to the discharge of a duty, it is worse executed by two persons, and scarcely done at all if three or more are employed [...]
6 Easy Steps to Quality Sales Leads and Sales Growth
I was honored to appear on the recent teleseminar as part of the Content to Cash campaign, with Kate Frank. We discussed how any business can build a system that generates highly qualified sales leads and build their business affordably. Listen to the audio recording here - CRM-Email-Marketing-Content-to-Cash You can also download our original ebook, “Build [...]
How to Quickly Assess and Qualify Sales Leads
If you could spend 100% of your time talking to only highly qualified prospects that have a need to purchase your product and service, would it make your job easier? If you also knew they had the interest, authority, and budget to purchase – your efforts would be taken up another notch in efficiency. While [...]
Uncover the Buyer’s Pain to Improve Your Sales Process
Diagnose the pain of your buyer prospects to discover the best remedy for them and increase your own sales efficiency. The ability to gather and manage information around prospect’s needs is vital to work with buyers who are ready to purchase a solution. Extract valuable information from them and then engineer a plan to help [...]
How to Use 5 Magic Emails to Increase Sales Results
Developing trust-based relationships with your prospects is a highly effective way to increase sales. You may be skeptical about how an email strategy can deliver sales. These are the reasons you may doubt the effectiveness: • Your own inbox is overflowing…so you can’t understand how more email could increase sales. • You don’t know where [...]
