Sales Emails: Stop Expecting Your Salespeople to be Copywriters

Sales Emails: Stop Expecting Your Salespeople to be Copywriters

Email Marketing, Recents, Sales Management

Sales Email: Are your salespeople copywriters? Chances are, they’re not. Although sales jobs require a fair amount of copywriting, most sales reps are hired for their ability to persuade people verbally. Yet times have changed. With online marketplaces booming,...
Creating Email Templates for Sales Follow Up in CRM

Creating Email Templates for Sales Follow Up in CRM

CRM Software, Email Marketing, Recents, Sales Training, Support

One of the first things most people want to do with their CRM solution is to create email templates that sales people can quickly send to customers.  Sales follow up emails, requests for appointments and all the other types of emails that you send to customers...
Open Letter to My Sales Manager

Open Letter to My Sales Manager

CRM Software, Email Marketing, Lead Generation, Sales Management, Sales Training

Dear Sales Manager, First, thank you for the opportunity to work here!  I’m excited about this new opportunity for me to contribute to a great company, help customers achieve their goals and earn a significant income! I know you’re very busy managing customers...
What Benjamin Franklin Can Teach You about an Email Marketing Plan

What Benjamin Franklin Can Teach You about an Email Marketing Plan

CRM Software, Email Marketing

Benjamin Franklin once said “If you fail to plan, you are planning to fail.” This couldn’t be truer when it comes to email marketing campaigns. Think of your email campaign as a general thinks of a war. Success hinges upon a well thought out plan with clearly defined...
Can You Put Your Email Marketing on Autopilot?

Can You Put Your Email Marketing on Autopilot?

CRM Software, Email Marketing

Have you ever fallen for the scheme of ambitious marketers who say you can “set it and forget it” with marketing automation? That’s OK, you don’t have to raise your hand. There are many, many benefits of marketing with email campaigns that have been automated within...
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