sales qualified leads

Why Your Marketing Automation and CRM aren’t Working

Purchase CRM and Marketing Automation

The CRM and marketing automation slippery slope sneaks up on you quickly.  Here’s an example… Alicia’s business is experiencing a period of growth. She feels the need to better understand her customers and increase efficiency, so, she invests in top-of-the-line CRM software. The implementation is successful but she suddenly realizes the CRM requires an automation … Continue reading

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