4 Pillars of a Sales Messaging Strategy that Drives Growth

by | Feb 6, 2013

How to communicate what your products and services do for your customers, get their attention and understand their needs, with Michael Halper, author of “The Cold Calling Equation” –

You’ll learn…

  • Communicating your Value Proposition
  • Understanding your Customer’s Pain
  • How to Qualify Leads and Prospects
  • Develop Statements Building Interest in your Product or Service
  • Brief SalesScripter Overview

Recorded February 20th, 2013


View the Slides here…