Why you Must Automate Lost Client Processes

Marketing Automation, Recents, Sales Management

Automate Lost Client – When a client leaves, it may be disheartening in the moment, but there is no reason to believe they will not be back ever. If you’ve noticed that a regular customer has stopped ordering, says they are ordering from your competitor,...

Why You Must Use Process Automation When On-Boarding New Clients

Marketing Automation, Recents

Process Automation – It’s getting harder and harder to sign new clients. You go through a lot of time, money, and energy to onboard them and you want to do everything you can not to lose them. There are a few steps that you want to follow – and much of...

Automating New Lead Response Is Necessary for Consistent Success

Lead Generation, Recents

Automating New Lead – Lead generation is a huge part of the marketing and sales process, and yet, based on lead response time studies, as many as 71% of these leads are wasted. The biggest reason these leads “spoil” is because they are not acted...

5 Smart Strategies to Make Sure Your First Sale Isn’t Your Last

CRM Software, Marketing Automation, Recents, Sales Management

Here’s something to think about:  the goal of your marketing and sales teams isn’t to make sales—it’s to create loyal customers (“brand advocates,” as some would have it).  Why?  Because if yours is like most businesses,...

4 Reasons Why You Should Automate Lead Nurturing with Lead Management Software

Lead Generation, Recents

Lead nurturing is an important part of the sales and marketing process. When done properly with lead management software, it can help your company send the right content. More so, you can send tailored marketing messages to leads at the right time based on...

A Recipe for Disaster: Do It Yourself CRM Set Up

CRM Software, Recents

You’ve ordered the new software and have given your IT people the orders to prepare for the implementation of the new CRM system, so everything is ready – right? Maybe not… CRM is Not Designed for DIY It isn’t that CRM software isn’t...

CRM Grows Profits by Building Deeper Relationships

CRM Software, Recents, Sales Management

CRM Grows Profits – Yes, it really can AND the great news is that it’s easy!  Read on for a simple tip you can implement today! Are sales people cutting profits by using price discounts to win business? When sales people fail to differentiate themselves or...

4 Key Benefits of Email Marketing for Salespeople

Email Marketing, Marketing Automation, Recents, Sales Management

In many businesses, the roles of marketing and sales teams are rigidly defined—and quite limited.  Marketers in these businesses have the job of generating and nurturing leads, these businesses contend; salespeople run with those leads, hoping in many instances...

The Question Isn’t Why Your Sales Team Should be Email Marketing…but How?

Email Marketing, Marketing Automation, Recents

Do you know how many people use email? You probably don’t have an exact number but you know the answer is, everyone, right? The question isn’t why you should be addressing (literally!) email marketing but if you are – and if not, why...

Is Your Online CRM just a Rolodex in the Cloud?

CRM Software, Recents

You’ve signed up for a fancy new cloud-based online CRM software. This new system will help you manage sales like nobody’s business, keep up with every last lead, and boost your customer service. There’s just one problem. It hasn’t worked out...

Simple Strategy for Creating Ongoing Email Campaigns

Email Marketing

Email campaigns can create a lot of interest and business regarding your products or services. However, for small to medium size businesses that don’t have professional design or copy writing talents on staff, crafting well designed and written emails can...

Lead Generation Investments are Wasted without Lead Management

Lead Generation, Recents

Businesses place their trust in marketing professionals for whatever they see as the “sticking point” of their efforts to generate more sales. One of the most important realizations that a business can make is that lead generation investments are useful....

Four Tips for Creating Successful Lead Nurturing Emails

Email Marketing, Lead Generation, Recents

Small businesses have to leverage every bit of technological know-how to remain competitive and attract leads. At the same time, they have to remain true to their loyal customer base. For many small businesses, this means using email lists and automation to send out...

Don’t Wait – Start Measuring Sales Behavior ASAP!

CRM Software, Recents, Sales Management

Have you ever noticed the high rate of turnover in the sales industry? That isn’t customer turnover rates we are talking about, this is employee turnover rates we are discussing. All you have to do is hop on any job search site and you will immediately notice...

Using CRM to Find and Hire the Right Salesperson

CRM Software, Recents

Every business must know what they need from each salesperson and they need to know how to find the people who can deliver those results. Using CRM can help you accomplish all of the above and more, primarily by removing the guesswork. What Does Your Business Need? It...