b2b leads

Add SMS Marketing to your B2B Campaigns

Are you looking for another way to reach out to your customers? Another way to get their attention is through SMS marketing. When done right, it could yield advantages to your B2B marketing campaigns. In the third episode of this MarTech Podcast series, SalesNexus CEO Craig Klein and Martech Podcast host Benjamin Shapiro explore how … Continue reading

3 Mistakes B2B Brands Make in Lead Generation Emails

Lead Generation Emails

Lead generation emails for a B2B sales team are one of the most challenging type of email marketing to get right. Below are the most common mistakes we see B2B brands make with their email marketing to potential leads. Plus an example lead generating email at the end! We’ve also put together a video series … Continue reading