CRM Adoption Silver Bullet

CRM Adoption Silver Bullet

CRM adoption is like the Holy Grail of sales teams.  It’s crucial to the congealing of the team, strategic initiatives and processes and underpins every goal for sales growth, marketing success and customer service brilliance. But, like Monty Python’s King Arthur...
CRM Training Success

CRM Training Success

Effective CRM training is the key to getting your sales team onboard and off to a fast start, without disrupting their sales efforts. Lack of user adoption is the #1 killer of CRM rollouts.  However, typical training approaches can err on both sides of the...