social crm

Getting to the Decision Maker – Go Over a Prospects Head?

Getting to the Decision Maker

Inbound marketing and leads coming in through your website are great!  If done well, these can be among the most qualified and “hot” leads you can get.  However, for B2B marketers and salespeople, frequently the person that visits your site is not the actual decision maker.  Often the lead is a lower level staff member … Continue reading

Social CRM, SalesNexus and FullContact

Social CRM

SalesNexus, a well-established online CRM, email marketing, and lead generation provider, offers numerous features that allow users to get the most out of their sales CRM.  Not only does SalesNexus offer a solution to those who could use a tool for email marketing, marketing automation, lead generation and sales team management, but also allows complete … Continue reading

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