Marketing and CRM? Yes, It Makes Sense. (Part 1 of 4)

CRM Software, Email Marketing

Over the next few weeks, I will be sharing my thoughts and experiences on how a marketing person or team could benefit by using a centralized online Marketing CRM. We will start to explore a few topics from the Marketing standpoint and how to integrate your marketing...

Marketing and CRM? Yes, It Makes Sense. (4 Part Series)

CRM Software, Email Marketing, Lead Generation

When most people think about a contact relationship management (CRM) system they think about sales and sales automation. However, there is another department in every organization that really should be using a CRM just as much or more than the sales team –...

Creating a 1 Page Marketing Plan for 2011

Email Marketing, Lead Generation, Sales Management

Just wanted to share the webinar SalesNexus hosted for our online CRM customers.  SalesNexus’ lead management capabilities are essential for identifying what’s working and what’s not. John Fox makes Lead Management easy John Fox, of Venture...

Search Marketing and Lead Management vs. Sales Prospecting

CRM Software, Email Marketing

The old school sales prospecting approach to generating leads appears to be out of fashion, especially if you read about marketing and selling online.  Every blog and webinar you can find will tell you that investing in search marketing, a good website built for...

Should your sales people spend time on LinkedIn ?

CRM Software, Email Marketing, Lead Generation

If you run a business or manage a B2B sales team, then you’ve asked the question of yourself.  Maybe you have one or two sales people that like to spend time on various social media sites and tell you they’re “prospecting”. If you’ve...

Turn off your mind and turn on your Online CRM

CRM Software, Email Marketing, Lead Generation

Online CRM Can be Your Success Tool…. Yes, that’s right, my claim in this article is that your business management software or online CRM (Customer Relationship Management) can be the key to success in 2011! Seriously, where I’m coming from is that...
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