4 Steps to Attract Quality Prospects to Your Sales Team

If your sales team is doing its own prospects then kudos to you! You’ve got your team doing a number of things and keeping your life simple. When you think about it, finding, making contact with and qualifying new prospects involve a very different set of skills and strengths than preparing proposals, negotiating and closing … Continue reading

The Times They Are Changing – Online Habits and Online Marketing

I thought I would share an article I noticed by Ann Handley, on American Express’ Open website – “Digital Marketing Facts – What’s Working?”. The article compares where we spend out time online in 2009 vs. 2004. In just 5 years, things have changed in more than you might think! There’s much more data in … Continue reading

Cold Calling in the 21st Century: The New Rules

Cold Calling Rules – Are you a fan of Glengarry, Glenross? Boiler Room? Ready to get on the phone and sell something? Are you tired of the emails from all these guys going on and on about how Cold Calling is dead? Well then, you’re a real sales person my friend! Hey, I’m not denying … Continue reading

Spam Words – Words You Should Avoid In Your Email Marketing

Getting your emails past the spam filters and keeping them out of your customers’ Junk Mail folder is job number one in email marketing. If you’re using an email marketing service, then you can count on them to ensure they are “white listed” with major ISPs, etc. but, what’s much more difficult to manage is … Continue reading

Why Support Matters When Choosing an Online CRM Provider

Online CRM Provider – If you’re considering an online CRM or web based contact management system, then you’re probably focused on features and pricing.  Dashboards, analytics, automation and cost of your SaaS or Cloud based CRM system are what most businesses focus on during the selection process. You’re looking to automate and better manage your … Continue reading

Email Marketing Workshop Video Released

If you missed our Email Marketing Workshop/Webinar last week, you missed out on some priceless tips.  Steven Greene treated us to several gems of wisdom that can make the difference between email campaigns that generate sales and hours of frustration!   A few facts Steve shared: •Email delivers approximately $50.00 in revenue for each dollar spent. … Continue reading

The Year of Email Marketing

2009 is indeed the year of email marketing! Early this year I began to hear email marketing brought up as an affordable marketing avenue that would find greater popularity due to the economy and companies’ need to cut costs while working harder than ever to market and sell…   It just so happened that SalesNexus … Continue reading

Email Marketing Workshop – July 28th

“Email Marketing – The Only Bailout Your Business Needs” has been wildly popular! In just over a month, hundreds of business owners and marketers have downloaded it! Click here to get your copy free.   Now we’re holding an Email Marketing Workshop/Webinar to walk readers through the steps, from strategy to implementation, to create winning … Continue reading

Getting Started with Email Marketing

“Getting Started – Build Your List and Create Emails that Get Results”   This is the third installment in our “Email Marketing – The Only Bailout Your Business Needs” e-Book.   In the previous four chapters, we’ve discussed the blocking and tackling of email marketing.  How to stay on the right side of the law, … Continue reading

The Customer You Have – The Profit You Keep

I was having a conversation with an experienced marketer and he happened to make a pronouncement that got my attention.   As its directly relevant to using Email Marketing to retain and sell more to existing customers, which was the subject of our latest installment of “Email Marketing – The Only Bailout Your Business Needs” … Continue reading