lead management

EMAIL DELIVERY: Technical Configuration Guide

Success in email marketing involves taking care of a number of details, some obvious and some essentially hidden from view. Some of the technical aspects of it can get quite confusing and overwhelming if you’re trying it out for the first time. We created this guide to help you understand and address some of these … Continue reading

RampedUp Data Integration in SalesNexus

SalesNexus is integrated with RampedUp to provide SalesNexus users instant access to additional contact information for any contact added to SalesNexus. If all you have is an email, SalesNexus now allows you to instantly add Company, Title, Phone, Address and other details to the contact! How it works First, open up the contacts page. Next, … Continue reading

Why SMBs need an online CRM solution

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With the online CRM solutions available today, you can integrate your sales and marketing strategies to nurture your leads. In this podcast, SalesNexus CEO Craig Klein speaks with MarTech Podcast host Benjamin Shapiro about the reasons small-medium businesses could take advantage of an online CRM solution to service their customers and scale their business. Learn how … Continue reading

How to Nurture Leads with Text Message Marketing

How to Nurture Leads with Text Message Marketing

Most people today have their smartphones with them 24/7. Have you considered using text message marketing to communicate with prospective and current clients?How can you use text message marketing in the right way to nurture your sales leads? Unlike other forms of marketing, text message marketing have a 70% response rate!  SalesNexus CEO Craig Klein virtually … Continue reading

Advantages of Email Marketing

Advantages of Email Marketing

Lead Nurturing Investment: $1000 on technology and about 4 to 8 hours to put together emails. This is where you take the leads you already have (you don’t even have to generate new leads), and stay in touch with them. Take note that things can change, and those customers who might have said no to … Continue reading

Lead Generation Investments are Wasted without Lead Management

Lead Generation Investments are Wasted without Lead Management

Businesses place their trust in marketing professionals for whatever they see as the “sticking point” of their efforts to generate more sales. One of the most important realizations that a business can make is that lead generation investments are useful. However, this will have negligible impact on revenue without lead management. The two must go … Continue reading

A Simple Lead Management Tip that Grows Sales

A Simple Lead Management Tip that Grows Sales

According to LinkedIn, the perfect sales call is actually multiple encounters: almost 50% of all salespeople never follow up after a call with a prospect! Less than 10% of sales representatives actually keep up with prospects for a third and further encounters, even though these calls actually build connections that can create long-lasting business relationships. The … Continue reading

What is the Biggest Lead Management Mistake in Email Marketing

What is the Biggest Lead Management Mistake in Email Marketing

Your marketing team can work tirelessly, and your sales team can burn the midnight oil trying to convince people to buy your product, but if you make the biggest lead management mistake, much of that effort is immediately lost. This simple mistake can cause a lot of problems for your business. For one, you lose productivity and … Continue reading

Make 2018 the Year Your Lead Management is a Top Priority

Make 2018 the Year Your Lead Management is a Top Priority

A new year is a time to make changes, notice what isn’t working and take the time to begin a great habit for the rest of the year. When it comes to marketing, one place that many companies fall short is within lead management. Of course businesses are working hard to get leads for their … Continue reading

5 Lead Generation Email Campaign Mistakes Most Brands Make

5 Lead Generation Email Campaign Mistakes Most Brands Make

Lead Generation Email Campaigns can be one of the most affordable and effective ways to generate quality leads for B2B sales teams.  However, there are # mistakes commonly made by B2B brands that undermine Lead Generation Email Campaigns and the sales growth they’re intended to fuel. What is a Lead Generation Email Campaign? We’re not … Continue reading