Category: Email Marketing
Email marketing remains the highest ROI digital channel. Here you’ll find insights on subject lines that boost open rates, automation sequences that nurture leads, and CRM-driven campaigns that personalize every message. Whether you’re just starting or scaling, these guides will sharpen your strategy.
Email Marketing in a Gmail Driven World
Gmail recently celebrated its 10 year anniversary. As one of the top email providers, addressing them in terms of email marketing seemed like a good...
Creating Your First Email Campaign In SalesNexus
Getting started with any new system for email marketing can be difficult. There are a lot of moving parts. That is why we put together...
Email Analytics – Opens And Clicks
Email Analytics In this day and age, data is everywhere. The problem most people run into is putting that data in your sales team’s hands. ...
No More Complaining about Facebook’s EdgeRank
Facebook made changes within the last few months (as they often do). One change noticed by many small businesses was an update to the EdgeRank...
8 Powerful Ways to be Seductive with Email Marketing
Great email marketing software is just the beginning. If you want to produce sales results, you must develop email campaigns that seduce and engage the...
Don’t Ignore Your Clients and Sales Leads – RESPOND
A wall that bends as I approach? Did I just wake up on the Starship Enterprise?! Technology that responds to humans is rapidly becoming commonplace....
Better Open and Click Through Rates – In Living Color
Click Through Rates – It was February 14, 2005 in San Mateo, California. YouTube was founded and the world recognized that video has power. Shortly...
LeadFerret Contacts For Your SalesNexus Database
LeadFerret Contacts – SalesNexus is a wonderful system for taking your sales process, and optimizing it. One of the struggles many have when getting started...
Valid Reasons Why Most of Your Sales Leads are a Total Waste of Money
Getting sales leads using internet tools has become relatively easy. So why are sales conversions lagging so far behind? The simple answer is that sales...