CRM Software, Marketing Automation, Sales Management
We all know that different customers demand different sales approaches. Can management customers be targeted more effectively using a CRM to enforce and automate the correct sales approach? First, let’s identify the types of customers in the typical B2B complex sale:...
CRM Software, Email Marketing, Lead Generation, Sales Management
Now, your small business CRM is organizing the process and allowing you to reach more prospects and engage them. But to truly turbo-charge your cold calling process, we’ll need to add another wrinkle. Many small business CRM systems can do all this and automate the...
CRM Software, Lead Generation, Marketing Automation
To plan the dance, take advantage of the things you know before you ever place the call: •Decision makers are busy and get a lot of cold calls. As soon as they know they’ve been “caught” by a cold call, they’re going to want to get off the phone. •Gatekeepers like...
CRM Software, Marketing Automation
It’s the weekend and I enjoy cooking up yummy dishes on the weekends. The fun thing about cooking is that it’s always an experiment. I love the idea of trying new things to see how they turn out. I’ve been thinking about “formula” for...
CRM Software, Marketing Automation, Sales Management
Big time thanks to these customers who contributed their success stories to our Success Stories page on the website for the SalesNexus CRM Software System! Read all their stories here. We were overwhelmed with the response when we asked users of our CRM software...
CRM Software, Lead Generation, Marketing Automation
Document Automation Regardless of your industry, you’ll need to communicate with customers. You’ll be sending emails, letters or both. Most small businesses don’t have dedicated administrative or clerical help so, reducing the time required to create common...