Worth reading – sales and marketing sites around the web

Lead Generation, Sales Management

In my reading over the last couple of days, I’ve run across a few articles that any sales and marketing professional should appreciate.  Enjoy!   20 Questions to ask yourself to help tune in on your “True Calling” –...

When to say it’s “Over”

Lead Generation, Sales Management, Sales Training

One of my favorite selling concepts is “Firing a Prospect”. Its fun to teach newbies because its so counter-intuitive to them.  During a long day of “smiling and dialing” and getting your share of no’s, its nice to be the one saying NO...

Marketing Opportunities are Passing You By

Email Marketing, Lead Generation, Marketing Automation

With the release of “ACT and Outlook are Holding You Back”, I’ve had the opportunity to talk with lots of business owners struggling with their contact management system.  There’s a common theme among them that has me scratching my head…...

“Contact Management Ain’t Easy, Its Essential”

Email Marketing, Lead Generation, Sales Management

Contact Management Essential  – This quote from a long time friend and marketing guru, Bobby Michaels. Bobby had just read “ACT and Outlook are Holding You Back” and I guess it got his motor running!  He was on fire! Bobby made some excellent points,...

ACT! and Outlook are Holding Your Business Back

Email Marketing, Lead Generation, Marketing Automation

You’re a small business.  You’re lean and mean.  You can make your competition look like a bunch of chumps! Except… ACT! and Outlook are holding your business back from being everything that it can. We’ve just posted a new report that includes:...

Sell and serve your customers better by putting them in a bucket

Lead Generation, Sales Management

That’s right, I said “put them in a bucket”… Of course, what I mean is to categorize them.  There are all kinds of potential markets and customers for your business out there.  You need to know which ones are the most profitable for you.  I...
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