Category: Marketing Automation
Browse all posts in the Marketing Automation category. Found 202 posts in this category.
4 Pillars of a Sales Messaging Strategy that Drives Growth
How to communicate what your products and services do for your customers, get their attention and understand their needs, with Michael Halper, author of “The...
Build a Successful Marketing and Sales Process Through Pain
An in-depth investigation of how to identify the emotional circumstances that cause customers to buy from you, how to question prospects to diagnose their “pains”...
The Magic 5 of Content Based Email Marketing Campaigns that Drive Sales
A simple 5 step process to create on-going, automated email marketing campaigns that engage your audience and identify highly qualified prospects. You’ll learn… How to...
8 Email Tips for Building Customer Relationships
4 Things to Do – and – 4 Things to Not Do With the fast pace that has become part of our high-tech world, today’s...
Email Marketing: Formatting Do’s and Don’ts
Email marketing has advanced to be a perfect combination of low cost marketing, technology infused outreach and social networking. It can easily take on a...
Email Marketing vs. Direct Mail
Email Marketing versus Direct Mail: Which to Use? Whether you are launching a new small business or are a large established business refining your marketing...
What is Permission Based Marketing?
Permission Based Marketing Uncovered If you’re a marketer, permission based marketing should be a well-understood and applied practice. However, for those just getting into marketing,...
When To Send Email Marketing Campaigns
Determining the Best Day and Frequency to Send your Email Marketing Campaign The two biggest questions email marketers who are just getting started ask are...
How To Build An Effective Email Marketing List
Keys to Building an Effective Email Marketing List Email marketing lists are a tricky, yet powerful tool that many small businesses and large corporations are...