Email Marketing, Marketing Automation
How many emails can you send from popular email marketing solutions? That’s a tough question to answer that the vendors themselves don’t make that clear. Each has their array of packages and options and the devil is definitely in the details. In particular, for B2B...
Email Marketing, Marketing Automation
I bet you didn’t know you’re already in the email marketing business, big time! How many people on your staff are sending emails to clients? How many of those emails are directly impacting the client’s relationship with your company and your revenue? Of course, sales...
CRM Software, Email Marketing, Lead Generation
Today, September 10th, 2015, SalesNexus will present “Sales Engagement Optimization” to the American Association of Inside Sales Professionals (AA-ISP) at their Boston meeting. Presented by SalesNexus CEO, Craig Klein, the talk covers: – The...
Email Marketing, Lead Generation, Marketing Automation
With the B2B sales cycle longer than ever before, a strategic lead generation and lead nurturing program is critical to cultivating your leads and closing the sale. When it comes to successful B2B marketing campaigns, is your business an industry leader or is lagging...