Email Marketing, Lead Generation, Marketing Automation
How to communicate what your products and services do for your customers, get their attention and understand their needs, with Michael Halper, author of “The Cold Calling Equation” – You’ll learn… Communicating your Value Proposition Understanding...
CRM Software, Email Marketing
Developing trust-based relationships with your prospects is a highly effective way to increase sales. You may be skeptical about how an email strategy can deliver sales. These are the reasons you may doubt the effectiveness: Your own inbox is overflowing…so you can’t...
CRM Software, Email Marketing, Lead Generation
Clients ask how I came to work for a Houston based company while living in the small Georgia town of Athens. Here’s my story: My first exposure to the SalesNexus CRM program I was the SalesNexus CRM administrator for the University of Georgia Conference Center and...
CRM Software, Email Marketing, Lead Generation
The reason why so many companies are having great success with CRM solutions is that it creates an atmosphere of courtship that can lead to trust. You may remember the days…not so long ago…when good sales people could make a cold call to a prospective buyer and close...
Email Marketing, Marketing Automation
A simple 5 step process to create on-going, automated email marketing campaigns that engage your audience and identify highly qualified prospects. You’ll learn… How to define your target audience and tips on sourcing email lists. How to create valuable...