Email Marketing Tips

Build Credibility with Your Customers using Email Marketing

CRM Software, Email Marketing, Lead Generation

How to Build Credibility with Email Marketing Use the Power of Written Word to Boost Believability People Buy from Those They Trust…and trust is hard to get these days. Just like in personal relationships, “Love at First Sight” is rare in business...

Small Business Email Marketing FAQ

Email Marketing

Can Email Marketing Help Small Businesses? Maintaining good customer relationships through consistent customer interaction and great customer service is key to building a successful small business. Email Marketing can help make customer touch points more consistent,...

Small Business Grows from Using Online Tools like CRM

CRM Software, Email Marketing, Lead Generation, Sales Management

Content and CRM Combine to Expand Client Base Content marketing is changing the way small businesses interact with their prospects and current clients. In a world where customers like to remain in control of the buying process, it is very easy for them to...

8 Email Tips for Building Customer Relationships

CRM Software, Email Marketing, Marketing Automation

4 Things to Do – and – 4 Things to Not Do With the fast pace that has become part of our high-tech world, today’s consumer craves a relationship. It is possible to develop good customer relationships using high-tech tools like CRM programs and automated email. It is...

The Importance of Email Marketing Tracking and Reporting

Email Marketing

Email Marketing ROI is much easier to ascertain than traditional marketing efforts and thus should be implemented in order to measure the success of this marketing tactic. This is critical. If you aren’t measuring your marketing activity you won’t be able to prove its...

What CEOs Should Know about CRM (Part 1 of 4)

CRM Software, Email Marketing

Get Your Best Sales People to Love CRM Front-line sales people are known for resisting new software. The best system can be rendered pretty well worthless if you can’t get the users to adopt it. That is why the best CRM software is designed by sales people…for sales...