Lead Generation, Marketing Automation, Recents
According to Hubspot, 53% of marketers say that at least half of their entire budget is dedicated to lead generation, but more than 90% of the leads they generate never result in sales. The takeaway: marketers tend to pay far more attention to lead generation...
Recents, Sales Management
Want to Build Relationships With Your Sales Process? Have Conversations Most businesses are only focused on building leads and repeat customers. While these are the ultimate goals of your sales process, thinking only in these terms won’t help you develop loyal...
CRM Software, Recents, Sales Management
Sales leaders searching for CRM and sales management solutions typically have Dashboards and Reports high on their shopping list. Unfortunately, they’re often misled by the sexy demos they see and only learn about key limitations after they’ve made a commitment and...
Lead Generation, Marketing Automation, Recents
Marketing and lead generation is one of the most important parts of growing a business. Firms without leads and prospects are destined to stagnate. Continually generating new leads creates new business opportunities and more revenue. Still, most of the leads do not...
CRM Software, Marketing Automation, Recents
The CRM and marketing automation slippery slope sneaks up on you quickly. Here’s an example… Alicia’s business is experiencing a period of growth. She feels the need to better understand her customers and increase efficiency, so, she invests in...
Recents, Sales Management
Is your sales process holding you back and preventing you from reaching your goals? Sure, it’s easy to know if sales are on track. If they’re not, how do you know where the problem is? Think twice before you blame the usual culprits: Economic...