Ease Your CRM Transition

by | Sep 24, 2011

Have you realized that your current CRM solution is not living up to your expectations? Although a CRM solution may seem great when you’re talking to a salesperson, many companies quickly discover that the product itself falls short.

Since an inefficient solution won’t suddenly transform overnight, your best option is to switch to a superior system. If you’re hesitant to transition to a new CRM, it’s important to know that:

It’s Better to Switch Now than Settle for an Inferior Solution

Many companies wonder if it’s actually worth switching to a new solution. While you may be tempted to just deal with what you’ve got, it’s important to understand the full impact of an inefficient CRM.

A quality CRM solution can significantly improve your company’s efficiency. Unfortunately, a CRM that doesn’t work well can have the exact opposite impact. The last thing you want is for your sales team to be held back by software that’s supposed to make their lives easier.

A cumbersome CRM can create other problems for your company as well. When a CRM makes it difficult for your team to input information, data is going to be misplaced. This can lead to your company losing deals or clients because your team doesn’t have everything they need to do well.

The best way to avoid having damage done to your company is to make the switch now.

Switching Isn’t Always a Nightmare

Many companies are hesitant to switch to a better CRM because they’re concerned that the transition is going to be a nightmare. While you’ve probably heard multiple horror stories from companies who struggled during a switch, the good news is it doesn’t have to be this way.

One of the features of a great CRM solution is top notch technical support. Because you’ve done enough research to ensure you don’t end up with another CRM that turns out to be a lemon, you can be confident that your new solution will be backed by great technical support.

As a result, the new support team you’ll have on your side will help guide you through this process. Although there may still be some bumps along the way, you won’t have to worry about tackling this challenge on your own.

Your Company Will Be Thrilled By the End Result

Switching to a new CRM is a lot like losing weight. Although you will likely face some challenges on the way to accomplishing your goal, the end result will make everything you did well worth it.

Once the transition is complete, your team will no longer waste countless hours on a daily basis. Instead, they will benefit from having access to all the information they need to excel at their jobs.

If your company has successfully transitioned to a better CRM solution, what tips do you have for someone who needs to change but is hesitant to do so?