CRM Software, Lead Generation
Sales Leads Trust -The internet has amped up customer mistrust to the typical salesperson. The customer thinks of a slick haired and smooth talking man who would do anything to make a sale. The new buyers refuse to be manipulated. Sales Leads Trust – How does...
CRM Software, Email Marketing, Lead Generation
Coach Sales Leads -Behind every great athlete is a great coach. Imagine your sales leads as a team and your company as their coach. To begin, you want to get the leads ready for each game both mentally and physically. When they win, you win too. Being fully invested...
CRM Software, Email Marketing, Lead Generation
BBB Online CRM and Email Marketing Integration One of our many awesome clients that are based out of Houston is the Better Business Bureau of Houston. They have an interesting backend system which compiles information about prospective BBB accredited businesses, and...
CRM Software, Email Marketing
Benjamin Franklin once said “If you fail to plan, you are planning to fail.” This couldn’t be truer when it comes to email marketing campaigns. Think of your email campaign as a general thinks of a war. Success hinges upon a well thought out plan with clearly defined...
CRM Software, Email Marketing
Have you ever fallen for the scheme of ambitious marketers who say you can “set it and forget it” with marketing automation? That’s OK, you don’t have to raise your hand. There are many, many benefits of marketing with email campaigns that have been automated within...
Email Marketing, Lead Generation
Email Marketing Best Practices – Email marketing has evolved significantly over the last decade. It has the capability to become one of the strongest tools in your marketing toolbox when utilized correctly. A recent survey by iContact tells us that small...
CRM Software, Email Marketing
Some marketers say email marketing is an art. Others say email marketing is a science. The reality is it’s a combination of both. You have to think like an artist to create engaging email marketing campaigns. Yet, campaigns can fall flat without the scientist...
Marketing Automation, Sales Management, Sales Training
Email that reaches a variety of mobile devices can boost your ability to reach buyers early in the buying cycle. Marketers have researched industry statistics and learned that 50% of today’s emails are opened on mobile devices. With 294 billion emails sent each day,...
CRM Software, Sales Management
The success of a business relies solely on the competence of the salespeople. Even the best strategies can fail if the sales team doesn’t enforce the strategy to the best of their ability. One problem many businesses face is the lack of sales coaching. What...
Email Marketing, Lead Generation, Sales Training
The Voicemail Abyss Voicemails…. Do you ever feel your message is never heard when you leave one? I know I did, so I started searching for alternatives. “We are an email provider” I said. “Surely we can find a way to resolve voicemails with...
Email Marketing, Marketing Automation
In the digital world content is king. Today’s customer is like a sponge ready to soak up any information they can find. Companies feel a great deal of pressure to create content that informs, educates and ultimately compels the prospect to purchase. To those who are...
Lead Generation, Sales Management
Leads are the fuel required to keep a marketing campaign afloat. It is the most important, and often the most difficult, aspect of a campaign. How do you get a constant flow of quality leads? Lead generation is about working smarter – not harder. Think of...
