Welcome to Our Blog
Let’s face it - most CRMs feel like they were built in a boardroom by people who’ve never closed a deal. But not here. We’re flipping the script. This blog is your backstage pass to smarter selling, real-world tips, and a whole lot of personality.
Starting Your First Email Marketing Campaign Doesn’t Have to be Hard
You want to start email marketing, but you are frozen at the starting gate. With more than 28% of your customer’s workweek spent in the...
What is CRM?
The answer to the question about “What is CRM” can be answered quickly and concisely. CRM stands for Customer Relationship Management. Further defining the term...
How List Hygiene Can Make or Break Your Email Campaign
Your email list is much more than a static list of names. It is a dynamic and constantly evolving tool essential to communicate with your...
3 Ways Storytelling Can Power Great Email Marketing Campaigns
Marketing departments have been telling brand stories since – well – since marketing began. They used advertising, events, famous personalities and other methods to give...
Social Media Buttons in Email Marketing
Adding social media buttons into your emails can help spread your message further than you may have originally intended. Finding out how to do it...
3 Proven Reasons Why Sales Leads Respond Well to Marketing Automation
With the overwhelming volume of information available, the average American’s attention span is shrinking rapidly (down to 8 seconds in 2013 and shortening every day)....
It’s Past Time to Respond to Mobile Email
You will notice email cannot be killed. Despite all the ramblings about its death or impending doom, it comes back and back again like the...
Image Secrets to Increase Success of your Email Marketing Campaigns
Email marketing continues to be the solid foundation of almost all marketing budgets. The best use of images and graphics helps maximize the benefit of...
10 Ways to Get Your Content Read and Increase Reader Response
The internet is buzzing with companies talking about the value of content marketing. Many are confused about what the phrase means. Even those who clearly...