Welcome to Our Blog
Let’s face it - most CRMs feel like they were built in a boardroom by people who’ve never closed a deal. But not here. We’re flipping the script. This blog is your backstage pass to smarter selling, real-world tips, and a whole lot of personality.
8 Great Tips for Cleaning Up Your Email List
Email marketing is a great way to get your message out and keep in touch with your customers, except when your email lists are out...
Longtail keywords, quality score, what else does it take for PPC success?
Pay per click campaigns can get expensive very fast! The costs per click seem to keep escalating and actual sales results can be elusive. Did...
Is CRM a Misnomer?
For several decades CRM has stood for Customer Relationship Manager. Yet sales organizations are seeing the customer can no longer be managed at all. Managing...
Stay Afloat in a Sea of Canadian Spam Laws
Your business relies on electronic marketing to reach today’s consumer. You keep in touch with your clients via a user-friendly website, and effective email marketing....
Relationship Advice: How to Develop a Realistic View of Love
If you opened this article thinking you would learn how to improve your love life, you are going to be disappointed. The title was lifted...
Five Ways to Grow Your Business Using Branded Content
Sales automation requires content to be developed that engages sales leads and builds desire to learn more about your product or service. This content may...
How a CRM can change the way you manage yourself and your Business!
Let us first be clear CRM stands for Custom Relationship Management. It allows you to store information about your leads, customers, contacts and clients, as well...
Why should I switch from Excel to a Customer Relationship Management Solution?
I get this question a lot, “Why should I pay for a CRM, when I have Microsoft Excel and a shared folder?” Well, that is...
Email Validation to Improve Deliverability
How can you decide if an email address has a valid opted-in address or not? It is imperative for your reputation that you do not...